Website improvement as a photographer’s investment

Finishing, presentation of the work results and their look are crucial in the profession of a photographer. When it comes to the packaging, in which the photos are handed, the customers want something nice and aesthetic.

However, fashion and trends in this industry are variable. Style, color scheme and tastes change. A webpage is, at that point, similar to the packages for photos. It also serves as a showpiece and affects customers’ feelings and perception.

Photographer’s webpage

The outlook and aesthetics of a photographer’s webpage is just as important as its clarity and the possibility of its easy navigation.

It is not enough to purchase a new theme in WordPress to improve your webpage. It often requires more work on the configuration, which makes it end with half measures and an underdeveloped solution. Due to a heavy workload, further development of a website often gets pushed aside.

Instead of overinvesting in redundant photographic equipment, it is worth to allocate these resources and time in improving the webpage:

  • Updating the webpage in accordance with current trends in the industry
  • Refining the details and minor imperfections (page disruption)
  • Matching fonts to the logo and brand image
  • Ensuring consistency of graphics and logos
  • Implementing major changes once every few years, maybe even reorganizing the entire graphic design

Such undertakings show that a photographer is up-to-date and wants to lead the market and therefore provide better service to the clients.

Photographer portfolio

Even a portfolio which is not the best, benefits when it is presented in a proper way. One of the forms of such a presentation is placing a fragment of own portfolio from Photonesto on the webpage. You can do it by copying a special HTML code, generated on the photographer’s panel in Photonesto service and then pasting the code on your webpage.

The advantages of placing a portfolio with Photonesto:

  • Guaranteed clear presentation of own photos in the photo gallery
  • The photos are presented in a neat and user-friendly way
  • Nothing gets disrupted
  • Security – the access to the gallery is protected with a password
  • The list of galleries in portfolio is always up-to-date and in accordance with the content in Photonesto